Madrid Says He Will Support 'Fair Trade' Effort

LA MESA -- The two women working to designate La Mesa as a Fair Trade City announced this week that the requirements for that designation only necessitates a declaration from the city's mayor, not a vote of the City Council.
La Mesa Mayor Art Madrid, a supporter of the effort, said he is willing to meet this lesser requirement and support the effort.

"I think the women involved want to get the final details together and then come to City Hall for a ceremony," Madrid said today. "I'd be glad to have them there for this.''

A year ago, the City Council  voted 3 to 2 to reject a proposal to declare La Mesa a "fair trade'' city, with the majority saying the issue was beyond the authority of the council. Council members Mark Arapostathis, Ernie Ewin and Ruth Sterling opposed the motion.

The Fair Trade movement encourages consumers to understand the supply chain of a product to assure the growers or producers -- often in Third World countries -- are treated fairly and paid appropriately.

Anne Pacheco and Nancy Ryan, Co-Chairs of the La Mesa Fair Trade Steering Committee, followed the City Council rejection with a year of holding educational seminars around the city and seeking support of the effort one business and one consumer at a time.

The steering committee announced the changes in the requirements for "Fair Trade" designation in a posting on Thursday.

Madrid, when contacted by, said he would continue to support winning the designation for the city, comparing it to the city's support for "Walk To School" and other symbolic efforts.


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Tags: Anne Pacheco, Art Madrid, Fair Trade La Mesa, Government, La Mesa Today, La Mesa newspaper, Nancy Ryan


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Comment by Jimmy Sanders on November 4, 2012 at 5:50am

Green Mountain donates 1 Million dollars to help get fair trade passed in cities like La Mesa.

Madrid is selling out La Mesa to a big corporation for a few votes

Comment by David Smyle on November 3, 2012 at 8:47pm

When you water down your own guidelines to get something passed, the proclamation becomes meaningless.  How about FTT USA show their books and records to see how much money they are making off this exercise?  My guess is the third world farmer now makes $.02/hour vs $.01.  Like everything in life, just follow the money.

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